Analysis Of The Verizon-MCI Merger
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A 10 page paper that begins with a brief introduction to MCI and Verizon, including their last reported annual revenues. Following this introduction, the writer provides an analysis using Porter's five forces model. Under each of the five sections, the writer personalizes the analysis to MCI, Verizon and the merger. For example, when discussing the power of buyers, the writer demonstrates that in one aspect, wireless cellular service, buyers have little influence or power but in other aspects of future Verizon-MCI business, such as the pay-TV market, buyers have more influence. Bibliography lists 9 sources.
Filename: PGvzmci.rtf

Analysis of Toyota
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This 5 page paper is an analysis of Toyota, performing a PEST analysis to consider the political, economic, social and technological influences. The paper then uses Porters Five Forces model to examine the company's position in the industry. The bibliography cites 6 sources.
Filename: TEtoyota2.rtf

Analyzing The External Environment
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A 2.5 page paper. The components of the PESTLE analysis are identified as are Porter's five forces that drive an industry. The writer comments on advantages and disadvantages of each model. Bibliography lists 5 sources.
Filename: PGprtps.rtf

Andersen – Enron Relationship
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A 5 page paper that discusses specific aspects of the Enron crisis. The writer first provides 11 points in outline form that describe the relationship between these two companies and the impact this event had on Arthur Andersen. The second part of the paper discusses the parties who were most responsible for the crisis and justifies why these particular people shoulder the most responsibility. Bibliography lists 8 sources.
Filename: PGenand.rtf

Anheuser-Busch
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This 7 page report discusses the largest brewer in the United States in terms of its management style, philosophy, accomplishments, and future opportunities. Anheuser-Busch is undeniably an industry leader. The St. Louis, Missouri, brewery leads the industry in the United States with a market share of an amazing 47.5 per cent according to BrandWeek (06-19-00). Bibliography lists 10 sources.
Filename: BWswotAB.rtf

Ann Taylor & Public Relations
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This 7 page paper presents a general overview of Ann Taylor Stores Corporation, including income for 1997 and reports some public relationships problems they experienced in 1996, including a lawsuit by stockholders. How executives of the company responded are discussed briefly. Bibliography lists 5 sources.
Filename: AnnTay.wps

Ansett Airlines
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5 pages in length. Since 1936, the Australian airlines named after founder Reginald Myles Ansett has demonstrated an unwavering attention to performance, safety and customer satisfaction. In order to maintain its high level of industry presence, company executives have endeavored to apply their objective from the inside out, capitalizing upon the importance of internal cohesion as it relates to external performance. Bibliography lists 8 sources.
Filename: TLCanset.wps

Antitrust Issues - Case Study: Unique Channel
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A 5 page paper that responds to questions regarding a student-supplied case study. Unique Channel is a radio station company that has found a loophole in the law and dominates the radio market in Denver. The essay addresses these topics: has Unique's business strategy been an advantage or disadvantage for consumers and advertisers; is Unique's business strategy ethical; do competitors have a legitimate complaint against Unique. Bibliography lists 3 sources.
Filename: PGunqu.rtf