GPS One-Hour Service
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A 5 page analysis of GPS One Hour Service based on the information presented in a case study which was prepared by Els van Weering. Bibliography lists 2 additional sources.
Filename: RAgpshour.wps

Group Dynamics Proposal: Gender Tolerance Groups in a Military Environment
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This is a 9 page group proposal discussing the possibility of establishment of gender tolerance sessions within the regular course of military training. An increased population of women in the military should be reflected by gender tolerance activities within a working team environment. By combining group dynamic research in regards to business organizational structures and mentoring aspects which have proven more beneficial in regards to diversified groups, the group leader would hope to establish not only increased gender tolerance and awareness through education and group activities but by forming smaller groups within the sessions comprised of two group faultlines (age/experience and gender), the sessions would provide an opportunity for the members to gain valuable social, professional and working team skills within a mixed gender environment. Bibliography lists 12 sources.
Filename: TJgroup1.rtf

How and Why Business Plans Work
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This 5 page report discusses the creation of a business plan and why it is important. There is an odd sort of beauty to a well-crafted business plan in that it is an encapsulation of how a business is supposed to work under the best of circumstance and with the greatest degree of managerial control. When an individual or an organization develops a business plan to guide their enterprise, they create an extra measure of assurance that there efforts will succeed. Bibliography lists 3 sources.
Filename: BWbplan.wps

How to Start a Business With No Money or Education
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This 5 page paper provides a plan for someone wanting to start a business right out of high school. What they need to do is explained. An example of someone wanting to start a refractory company is used but the concepts may be applied to most any start up company. Bibliography lists 2 sources.
Filename: SA318No.rtf

Interviews & Resumes: the ol' how to
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… (5 pp) One of the first things to remember about the work seeking process is that it can be difficult. Difficult is not a bad thing - it is reality. Building a house would be difficult, but you still would want to do it because of a goal that you had - a nice place to live for example. Also a job is different than a career, a job can lead to a career; and it is possible to have many jobs before you even decide on a career. This discussion will give you the information to help you in the work seeking process. Bibliography lists 3 sources.
Filename: BbresumR.doc

Marketing Grandma Tracy's Popcorn
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A 22 page paper combining a business plan for a startup business with a marketing plan for the first several months of operation. Grandma Tracy’s Popcorn is a startup company that initially will sell popcorn balls made from a "secret recipe" which will become part of the marketing information given to consumers. The "secret" is a family recipe containing no preservatives of any kind. All the ingredients are those that can be found in any well-stocked kitchen, a fact that the company will stress in its marketing message. The paper includes discussion of the 4 Ps of marketing (product, price, place and promotion), as well as projected financials for the first six months of operation (balance sheet, breakeven analysis and cash flow analysis). Bibliography lists 4 sources.
Filename: KSmktgPopcorn.rtf

MARKETING OF PRIVATE COLLEGES
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This 15-page paper focuses on why colleges should develop marketing plans and stragegies. Topics under discussion include SWOT and PEST analysis, as well as some recommendations for a ficitious college. Bibliography lists 19 sources.
Filename: MTcolmkt.rtf

Marketing Plan for a College Bookstore
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This 12 page paper provides a marketing plan for a campus bookstore based on example survey results and research of industry trends. Several charts are provided. Bibliography lists 2 sources.
Filename: SA033mkt.wps

Marketing Plan for a Golf Driving Range on Long Island
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This 7 page paper provides a marketing plan for an individual who wants to establish a new driving range. The golf industry is discussed in depth. Demographic information is considered and a SWOT analysis is included. Bibliography lists 8 sources.
Filename: SA245glf.rtf

Marketing Plan for Alternative Beverage Product:
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This 5 page paper presents a marketing plan for Coca-Cola to launch a new sparkling, flavored beverage product. This plan includes a SWAT analysis, market research, industry analysis, competitive analysis, target market information, and more. Bibliography lists 5 sources.
Filename: GSCocaco.rtf

Marketing Plan for an Independent Consulting Firm
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7 pages in length. The business plan helps to envision strengths and weaknesses of your new business and to make appropriate changes where necessary. The market analysis will include the description of the target market, the industry trends and the competition. For instance, in the independent consulting business exactly who is the target market? These questions and strategies as well as others will be considered in the opening of a new firm in independent consulting. Bibliography lists 3 sources.
Filename: JGAmarcn.wps

MARKETING PLAN: PALM, INC.
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This 24-page report is a marketing report about Palm, Inc. the leader in the hand-held gadget industry. The report offers background on the company (and industry in general), a situational analysis, a SWOT and marketing analysis, and marketing mix suggestions. Bibliography lists 5 sources.
Filename: MTpalma.rtf